By Kharisma McIlwaine
The 2024 ESSENCE Festival of Culture™ presented by Coca-Cola is happening on July 4th-7th in New Orleans. Let the countdown to the festival’s birthday celebration of 30 years of “loving us” begin!

In honor of 30 years of dedication to Black culture and community, and to help maintain the rich history and heritage of the city of New Orleans, Essence will donate $30,000 to the New Orleans Tourism and Cultural Fund Grant Program.
Kicking off the performance line up of dynamic artists set to take the stage at Caesar’s Superdome are New Orleans’ own Birdman and Friends who will also be celebrating 30 years of Cash Money Millionaires.
Stay tuned for more information on who will be joining the festival and additional announcements throughout the month for what the 2024 ESSENCE Festival of Culture has in store!
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